by William Thacker Read profile


The second novel from William Thacker. Charm Offensive came out in 2014.

There’s a problem with Barrow, but it can be fixed. You just need to change the name to Birdseye. ‘Birdseye-in-Furness...’

Miles Platting is pulled from the ruins of a shipwreck into a world in which no one will speak to him. The founder of Lingua Franca - a naming rights agency committed to renaming every UK town after a corporate sponsor - Miles recounts the story of his quest for linguistic supremacy to anyone who’ll listen. Confined to his hospital bed in a deathly quiet ward, Miles seeks to find his colleagues and reunite with his true love. But in doing so, Miles must confront his deepest held convictions and consider, ‘what’s in a name?’ in a world where the spoken word has been replaced with silence.

'I'm always a sucker for redemption stories but this one is really highly entertaining, life-affirming and - yes - charming. On this evidence, William Thacker is a name you will hear a lot more often.' --Matt Haig